Newspapers used to be bought from piles at news stands.
Because the broadsheet format was so large, they were folded in half with their main banner and headline facing the top of the pile for easy viewing and a quick purchase by the consumer presumably in a rush to catch
Less is more – Ludwig Mies Van der Rohe
What’s the one point you want to make in each blog post?
Focus that blog post on the one thing only.
The post can be short, long, text, audio or video, but do all you can to confine it to one main point/idea.
If you need to
Leaders are readers
By far, the easiest way to think digital is to immerse yourself in a digital environment. Failing that, the next best thing is to get into the minds of those who are at the forefront of the Connection Economy by consuming their articles, books, TED talks