Marty, you’re just not thinking fourth dimensionally
– Emmett ‘Doc’ Brown
Humans have been created to live in community so its natural that we have tribal instincts – the need to belong and contribute to a community.
Two recent shifts that have happened (at least in the Western world) is that:
A few years ago, forming a tribe of people you know in real life devoted to Accidental Hipsters would have been hard enough.
Let alone Accidental Chinese Hipsters – impossible!
Counter-intuitively, it can be easier today to form a niche of niche, like-minded tribe globally than it is from the limited local contacts you know in real life.
Why are you still thinking locally?
No Comments