What would happen if you took the most iconic Advertising Creative Directors of the 60’s and 70’s and asked them to translate, re-interpret and adapt their best work for the internet today?
That was the brief given by Google to:
- Harvey Gabor, Coca-Cola
- Amil Gargano, Volvo
- Howie Cohen & Bob Pasqualina, Alka Seltzer, and
- Paula Green, Avis
The process and result was filmed in this 1 hour documentary directed by Art & Copy Director, Doug Pray.
This is the Google Display Network like you’ve never seen before.
Prepare to be challenged, inspired and enchanted!