Patagonia ANZ
Patagonia ANZ is driven by purpose, with an eye on profitability
Patagonia engaged Intentional in 2021 as the global mandate was issued to cease all Meta advertising. Our remit was to help grow Google channels contribution margin and experiment in other approved social channels, like Snapchat.
We’ve perfected the formula for your brand’s success
Strategy
More and more, everything we do is moving online. But many organisations are not keeping up. Ease of discovery, frictionless service and a personalised experience are vital to ensure growth. It’s what customers expect.
More and more, everything we do is moving online. But many organisations are not keeping up. Ease of discovery, frictionless service and a personalised experience are vital to ensure growth. It’s what customers expect.
More and more, everything we do is moving online. But many organisations are not keeping up. Ease of discovery, frictionless service and a personalised experience are vital to ensure growth. It’s what customers expect.
More and more, everything we do is moving online. But many organisations are not keeping up. Ease of discovery, frictionless service and a personalised experience are vital to ensure growth. It’s what customers expect.
Lean into the Brand. Always.
Utilising the incredible story-led creative we focussed on an audience cultivation strategy for YouTube & Display to compliment the Search & Shopping conversion campaigns.
A New Normal.
Working closely with the Australian marketing team we were able to maintain a consistent stream of new campaign creative that enabled the brand to not see any drop in total store revenue despite the massive change to media buying.
