We are looking for the next member to join team Intentional!
If you (or someone you know) is an Adwords guru who's been immersed in the platform for at least 3 years, we'd love to hear from you!
We are looking for an Adwords Expert to take over ownership of continuously driving SEM (and potentially other digital channels) forward.
This week, we continue our exploration with Part 2 of how Bitcoin & Blockchain technologies are threatening to disrupt the Digital Advertising space ...
Three months ago I gave an industry talk at the Melbourne chapter of Web Analytics Wednesday titled: "Bitcoin, Blockchain & Digital Advertising".
At that time the price of Bitcoin had just reached the (then) hallowed target of $5,000 USD so ...
In September, I was fortunate to have been invited to the Google APAC Display Network Summit held in Google's new Singapore head office.
The Summit was the first time Google has ever held a Summit focussing entirely on the Display Network. The announcement that really stood out was Google's new offering of Machine Learning applied to Display Network ...
The Summit was the first time Google has ever held a Summit focussing entirely on the Display Network. The announcement that really stood out was Google's new offering of Machine Learning applied to Display Network ...
Noticed the price of Bitcoin making headlines quite consistently in recent months?
Noticed the word (or the threat of) Blockchain being used cross industry?
Wondering what all the fuss is about - and if this will have anything to do with your Online Marketing and/or Analytics efforts?
Last month we started exploring the good news that Programmatic delivers us marketers.
This month in Part 2 if our mini-series, let’s kick off with the not-so-good news ...
The promise of Programmatic is that we as marketers, can simply upload our campaigns, then 'set and forget' the algorithm to go get us better results.
No more worrying about bids, budgets, conversion rates and CPAs.
Is the Programmatic dream really here?
Throughout this year, we've been trialling different Programmatic solutions for both Adwords and Facebook advertising and here's some of our findings that will prepare you for your first three months of Programmatic...
In the first part of this article, we’ll start off with the good news ...