Two years ago I set myself a challenge to go from couch potato to running a half marathon within 12 months.

On that journey of educating myself about exercising and eating better, I started following Jess Ainscough (aka the Wellness Warrior) who was blogging about her determination to beat cancer with organic, whole foods and other natural remedies.

Even though I was researching nutrition for completely different reasons, I couldn’t help but be moved, encouraged and motivated by her story, her generosity, her positivity, her honesty and her courage.

This week I’m surprised, shocked and saddened to hear the news that Jess lost her battle.

The world is definitely a poorer place without her.

Thank you Jess for being bold, connecting with us and turning up, time after time to show us what it is to be human.

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About Adam Sugihto

Founder of Intentional - a specialist Pay Per Click Advertising Agency based in Melbourne, Australia. Member of Perry Marshall's Marketing Mastermind since 2011. Google Adwords Qualified Individual since 2010.

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Connection Economics